What does it mean when a company completely overhauls a flagship product?
Insightful Interview with BetGames' HoM on Casino Guru
We are excited to share an in-depth interview with Yanina Kaplya Head of Marketing at BetGames, published on Casino Guru. This interview offers valuable insights into the innovative design process behind the company's latest crash game, Skyward.
Key Highlights of the Interview:
- Innovative Player-Centric Design: Kaplya discusses the creative process that led to Skyward, emphasizing the importance of player-centric design in the development of their first crash game.
- Comprehensive Market Research: The team conducted extensive research into player preferences, drawing insights from partners globally. This research informed their understanding of the evolving demands in online gaming.
- Enhanced User Experience: Feedback from both players and operators has been instrumental in refining Skyward’s gameplay. Adjustments were made to improve the game’s pacing, visual clarity, and backend functionalities.
- Unique Features of Skyward: Kaplya explains how Skyward stands out from other crash games through its focus on bespoke and tailored experiences, meeting the specific needs of selected markets.
- Impact on Future Game Design: The success of Skyward since its launch has been significant, influencing BetGames' approach to future product development and design.
This interview is essential for those interested in the behind-the-scenes of game development and the strategic approach to player engagement in the competitive online gambling market. It sheds light on how companies like BetGames are innovating to meet the changing preferences of players.
Head of Marketing insights provide a unique perspective on the intricate process of creating engaging and player-focused online games. The interview is a must-read for industry professionals and enthusiasts alike, offering a glimpse into the future of game design in online gambling.
We encourage our readers to visit Casino Guru for the full interview and to gain a deeper understanding of the innovative strides being made in the online gambling industry.
BetGames debuts first crash game with launch of Skyward
BetGames is excited to announce the latest addition to our portfolio –Skyward, a thrilling plane-themed crash game that promises an exhilarating gaming experience.
Following the recent introduction of our fourth new vertical, BetGames has swiftly introduced another animated title - shortly after the successful launch of Instant Lucky 7.
This addition is the first time BetGames has launched a crash game, a popular format with exciting gameplay and convenient auto-betting and cash-out features.
Skyward is a high-energy crash game that immerses players in a captivating plane-based adventure. Boasting bespoke animations - a visually striking design set against a skyward backdrop - Skyward features captivating scenery that serves to enhance the player’s enjoyment.
The gameplay invites all levels of gamblers, with a simplistic yet engaging format. All players have to do is place their bets, and watch the aerial action unfold. To give users the upper hand, players can place multiple bets on the same draw, giving them an even bigger opportunity of winning big.
Once bets have been placed on this high-frequency game, the plane takes off and soars through the sky. Each user must determine the best time to cash-out and collect winnings, before the aircraft crashes and the round comes to an end. The game intends to reward the most adventurous aviators, with the bravest flyers reaping even more lucrative rewards. The longer they hold on, the bigger the prize pot, with the maximum multiplier for this game at x100,000.
Commenting on the launch, Ian Catchick, CPO at BetGames, said: “We're excited to introduce Skyward, the latest addition to our gaming portfolio. With the hugely popular high frequency aircraft-themed crash game concept, Skyward brings a new level of excitement and engagement to our extensive portfolio of pre-existing games.
The launch serves as an ambitious step into the world of crash games. Following the success of Instant Lucky 7 and our expanding game categories, including animated instalments, Skyward reflects our ongoing commitment to delivering innovative and immersive gaming experiences with the sixth new game launch of 2023.”
Technology at the Heart of BetGames
In the world of gaming, technology is not just a tool; it's the lifeblood that powers innovation and transforms the player experience. At BetGames we are passionate about pushing the boundaries of what's possible, and our commitment to delivering an exceptional gaming experience is deeply intertwined with our pursuit of technological excellence.
The Imperative of Innovation
In the fast-paced and ever-evolving gaming industry, innovation isn't just a buzzword; it's a survival strategy. Stagnation is not an option. We believe that innovation is the key to creating games that captivate and entertain. It's the driving force behind our mission to provide players with memorable and immersive gaming adventures.
A User-Centric Approach
Our journey to harnessing technology begins with you, the player. We understand that every gamer is unique, with distinct preferences and desires. That's why we take a user-centric approach to game development. We listen to your feedback, analyze your gaming behavior, and use cutting-edge technology to tailor our games to your desires. Your gaming experience is at the forefront of everything we do.
Elevating Gameplay with Technology
Immersive gameplay is at the core of our gaming philosophy. We believe that technology should enhance your gaming adventures, making them more vivid and captivating. That's why we invest in emerging technologies like augmented reality, virtual reality, and artificial intelligence. These innovations allow us to take your gaming experiences to new heights, offering you a level of immersion that was once unimaginable.
The Power of Data-Driven Insights
In the digital age, data is king, and we harness its power to your advantage. Technology enables us to gather and analyze vast amounts of player data. This data-driven approach allows us to gain deep insights into player behavior, preferences, and trends. We use these insights to fine-tune gameplay, optimize content, and create personalized experiences that resonate with you on a profound level.
Seamless Integration Across Platforms
The convergence of technology and gaming means that you should be able to enjoy your favorite games seamlessly across various platforms. Whether you prefer gaming on your desktop, tablet, or smartphone, we ensure a consistent and enjoyable gaming experience. Our commitment to cross-platform compatibility is a testament to our dedication to providing you with the freedom to play on your terms.
Bridging Geographical Boundaries
Technology knows no borders, and neither do our games. We harness the power of technology to bring our games to players all over the world. Through meticulous localization efforts and a robust global infrastructure, we ensure that our games transcend geographical boundaries, uniting players from diverse backgrounds in the spirit of gaming.
Celebrating Innovation Recognition
Our unwavering dedication to innovation has earned us recognition in the gaming industry. We are proud of the awards and accolades that showcase our commitment to excellence. These honors fuel our drive to continue pushing the envelope and exploring the possibilities that technology offers to gaming enthusiasts like you.
At BetGames, we don't rest on our laurels. We're constantly pushing the boundaries, exploring new technologies, and imagining the future of gaming. We invite you to join us on this exciting journey where technology isn't just a means to an end; it's at the very heart of everything we do.
Stay tuned for more insights into how we continue to harness innovation to enhance your gaming experience.
BetGames Nominated for Five Prestigious EiGE Awards in 2023
We're thrilled to share the exciting news that BetGames has secured an impressive five nominations at this year's prestigious EiGE Awards. These nominations underscore our unwavering dedication to pushing the boundaries of iGaming excellence and reflect the hard work, innovation, and commitment of our incredible team.
The EiGE Awards, known for recognizing outstanding achievements and innovations in the iGaming industry, have become a symbol of excellence. Being shortlisted in five different categories is a tremendous honor and a testament to BetGames' position as a leader in the field.
Here are the five categories in which BetGames has been nominated:
Best iGaming Supplier in 2023: This nomination recognizes BetGames as a top-tier iGaming supplier, highlighting our commitment to delivering high-quality products and services to our partners and players.
Best iGaming Product in 2023: Our dedication to developing cutting-edge iGaming products that enhance the player experience has earned us a spot in this highly competitive category.
Best Live Dealer Provider in 2023: BetGames is proud to be recognized as a leading live dealer provider, offering an immersive and engaging gaming experience.
Best Mobile Gaming Provider in 2023: In a world where mobile gaming continues to thrive, BetGames' commitment to delivering top-notch mobile gaming solutions has led to this prestigious nomination.
Innovation in iGaming Technology in 2023: Innovation is at the heart of BetGames, and this nomination underscores our continuous efforts to advance technology in the iGaming sector.
We would like to express our gratitude to our dedicated team whose hard work and creativity have made these nominations possible. We also extend our thanks to our partners and players who have supported us on this incredible journey.
As we eagerly await the results of the EiGE Awards, we're excited to join other industry leaders in celebrating the best in iGaming. The event promises to be a showcase of excellence, innovation, and achievement in our field.
Stay tuned for updates on the awards ceremony and the final results. Your continued support means the world to us, and we look forward to sharing this exciting journey with you. Together, we will continue to push the boundaries of iGaming excellence and innovation.
Thank you for being part of the BetGames community, and here's to a bright future of gaming excellence!