Product Marketing Manager

Product Development Department

Product Marketing Manager

BetGames is an international developer and distributor of interactive (LIVE) and innovative gaming products for betting business (B2B). Our games combine traditional betting with popular lotteries and table games and are simple enough for players to easily catch on to the idea. BetGames company became a pioneer in 2012 and has been increasing in popularity ever since thus becoming a market leader. Our services are used by online and land-based betting operators worldwide in more than 45 countries.

BetGames is looking for a result-oriented Product Marketing Manager with a demonstrated record of successfully managing go-to-market activities related to product developments, executing acquisition and retention campaigns aligned to product performance, and increasing overall customer value. Your daily activities include tasks such as managing key partnerships aligned to spike digital campaigns targeted at growing product revenues and developing customer value. Also, to prepare market and competitors analysis, give recommendations and create promotional activities aligned with Product management team, and develop end user research activities acting as the voice of the customer within the organization, owning and developing customer loyalty and gamification activities.

Your role is to focus on metrics, to evaluate and to understand customer. To communicate with different teams of professionals, and other experts involved in the process of managing the product throughout its lifecycle.

We expect you have

  • At least 3+ years of Product marketing manager experience or digital performance specialist
  • A proven record of successfully driven profitable campaigns aligned to product performance in acquisition and retention activities
  • Experience in developing and executing digital strategies for various programs
  • Experience in customer segmentation
  • Experience in analyzing competitors’ activities and optimizing marketing campaigns, creating budget plans to drive revenue at a player level
  • Experience with developing conclusions and recommendations for the product or other involved teams based on research activities
  • Ability to depict complex ideas, issues and designs to various audiences
  • Ability to facilitate meetings and various sessions
  • Critical and analytical thinking
  • Ability to influence cross-functional teams without formal authority
  • Excellent English written and verbal communication skills

We would appreciate you have

  • Expertise in gambling or gaming domains
  • Experience in UX/UI field

By joining us you can expect

  • Work in rapidly growing international company with western attitude
  • A modern office building in central location in Vilnius
  • Flexible remote work opportunity
  • Free parking space nearby
  • Leisure zone, table tennis and gym in the office
  • Outstanding company events
  • Ability to join and play in our football, quiz game teams
  • Salary matching your competence and skills
  • Internal and external trainings as well as conferences
  • Space to implement your own ideas and grow as a professional in un-micromanaged environment
  • Health insurance (after trial period)
  • Additional amount allocated to individually selected benefits (after the trial period)
  • 3 paid days per year for your personal matters (after trial period)
  • Salary range that starts at 1300 EUR net

Apply now!

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